sholehat, Putri lestari, Alfikri, and Arnayulis. “Factors Influencing Generation Z to Purchase Viral Culinary Products at the Batang Agam Payakumbuh Street Food Area: FAKTOR YANG MEMENGARUHI GENERASI Z MEMBELI PRODUK KULINER VIRAL DI STREET FOOD BATANG AGAM PAYAKUMBUH”. Ekonomipedia: Jurnal Ekonomi Manajemen dan Bisnis 4, no. 2 (November 11, 2026): 344–354. Accessed November 12, 2026. http://journals.gesociety.org/index.php/ekonomipedia/article/view/744.